Privacy Notice
NVR Privacy Notice
Last updated: 2024-12-17
NVR, Inc., which includes the following brands, Ryan Homes, NVHomes, and Heartland Homes, (collectively, “NVR”, “we”, “us”, “our”) respects your privacy and values the relationship we have with you. This Privacy Notice (the “Notice”) describes the types of personal data we collect about you when you (i) visit our websites, (ii) visit our homes (i.e., when you visit one of our model homes) or (iii) otherwise contact or interact with us in connection with our products or services. This Notice also describes how we may use your personal data, with whom we may share the data, and the choices that are available to you regarding our use of the data. This Notice also describes the measures we take to protect the security of your personal data and how to contact us about our privacy practices.
Data We CollectUses of Your Personal Data
Sharing of Your Personal Data
Links to Third Parties and Third-Party Features
Choices and Rights
How We Protect Your Personal Data
Children’s Data
Updates to this Privacy Notice
How to Contact Us
Data We Collect
NVR may collect personal data about you in various ways, such as when you visit our websites or our model homes. The types of personal data may include:
- Your submitted contact information, such as your name, email address and phone number.
- Your state, county or zip code along with information about your home preferences, such as price range, square footage and property type, when you provide such information to search for a home on our websites or with our Sales Representatives.
- Your marital status and your military or veteran status if you choose to purchase a home with us.
- Information you submit through web forms on our websites or when you use interactive features of our websites. For example, when you provide information using the live chat feature on our websites or through the “Contact Us” feature on our websites.
- Information you share when you interact with our Customer Care Team or Sales Representatives. For example, when we work to find the best home for you, we may collect additional personal information about you, such as your buying preferences, communities of interest, or other information required to provide a service you have requested.
- Information you share when you participate in surveys or promotions.
- We also may collect personal information from you when you interact with our social media sites, such as Facebook, Instagram and YouTube, which may include your name and email address along with your comments. In some instances, we may communicate with you through these social media pages and may collect the information that you provide in response to such communications. This Notice does not cover the privacy and security practices of these social media sites.
Data We Obtain By Automated Means:
When you visit our websites, interact with our social media pages, or open our emails, we and our third-party service providers may obtain certain data by automated means, such as through the use of cookies, web server logs, web beacons and other technologies. A “cookie” is a text file that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. A “web beacon,” also known as an Internet tag, pixel tag or clear GIF, links web pages to web servers and cookies and may be used to transmit information collected through cookies back to a web server. We may use these automated technologies to collect information about your equipment, browsing actions and usage patterns. The data we obtain in this manner may include your device IP address, identifiers associated with your device, type of device, web browser characteristics, device characteristics, language preferences, referring/exit pages, clickstream data, and dates and times of visits to our websites. These technologies help us (1) remember your information so you do not have to re-enter it; (2) track and understand how you use and interact with our websites; (3) tailor our websites around your preferences; (4) measure the usability of our websites and the effectiveness of our communications; and (5) otherwise manage and enhance our websites and help ensure they are working properly.
Our websites and emails include features that may collect different types of location information. Our websites may allow you to search for our nearest homes. If you access one of our websites through a mobile device and you have enabled location-based services, specific location information may be collected for these features. If you access these features through a desktop device, you may be able to choose to have your browser provide us with your location information to respond to your request. The specificity of the desktop device location information can vary depending on the browser you are using and how you are connected to the Internet. Our emails may also use your IP Address to determine the postal code where you are located when you open the email. This allows us to tailor content to you, such as when we provide you with a map of our nearby homes. The specificity of the location can vary depending on the device used to open our emails.
Our websites are not designed to respond to “do no track” signals from browsers. Your browser may tell you how to be notified when you receive certain types of cookies or how to restrict or disable certain types of cookies. Please note, however, that without cookies you may not be able to use all of the features of our websites. For mobile devices, you can manage how your device and browser share certain device data by adjusting the privacy and security settings on your mobile device.
Uses of Your Personal Data
Some of the ways we may use personal data collected from or about you include:- Understanding more about you so we can personalize newsletters and websites to your preferences. For example, allowing you the opportunity to request specific information on products and services that may be of interest to you.
- Providing you with personalized views of website content areas.
- Enabling you to forward information to another individual such as a friend or co-worker.
- Sending you questionnaires or surveys for us to provide better products and services to our customers and end users.
- Sending you marketing communications or communicating with you about promotional activities.
- Communicating with you regarding feedback or support questions you may have, including through the live chat feature on our websites, and maintaining and using transcripts of communications.
- Responding to any recruitment inquiries.
- Protecting against and preventing fraud, unauthorized activities, claims and other liabilities.
- Operating, evaluating and improving our business (including developing new products and services; enhancing and improving our products and services; managing our communications; analyzing our products, services and customer base; performing data analytics; and performing accounting, auditing and other internal functions).
- Complying with and enforcing applicable legal requirements, industry standards and our policies and terms, including our Terms and Conditions.
- We also may use the information in other ways for which we provide specific notice at the time of collection.
Interest-Based Advertising: On our websites, we may obtain data about your online activities to provide you with advertising about our services that are tailored to your interests. You may see our ads on other websites because we use third-party ad services. Through such ad services, we can tailor our messaging to users considering demographic data, users’ inferred interests and browsing context. These services track your online activities over time and across multiple websites by collecting data through automated means, including through the use of cookies, web server logs, web beacons and other similar technologies. The ad services use this data to show you ads that may be tailored to your individual interests. The data these ad services may collect includes data about your visits to websites that serve NVR advertisements, such as the pages or ads you view and the actions you take on the websites. This data collection takes place both on our websites and the websites of third-party websites that participate in these ad services. This process also helps us track the effectiveness of our marketing efforts. These sharing activities may be considered a “sale” and processing of personal data for targeted advertising under applicable law. To learn how to opt out of interest-based advertising, please visit the Digital Advertising Alliance’s YourAdChoices Page, the National Advertising Initiative’s Opt-Out Page, and TrustArc’s Your Advertising Choices Page. Also, please see “Choices and Rights” below
Sharing of Your Personal Data
We may share the categories of personal data we obtain about you (as described above) with certain categories of third parties, in the following ways:- Affiliates: We may share personal data with our affiliated companies (such as NVR Mortgage and NVR Settlement Services) for the purpose of providing our products or services to you.
- Advertising Partners: We may share your personal data with third-party advertising partners through the use of cookies and similar technologies (as described above).
- Service Providers: We may share your personal data with vendors to perform certain services on our behalf based on our instructions, such as web and database hosting, business and professional services (e.g., financial or accounting services, consulting services, engineering or architectural services), advertising and marketing, facilitating our live chat function, or technical support and data analytics. If you choose to use the live chat feature on our websites, the live chat conversation may be monitored and recorded, including by us or our affiliates, subsidiaries or vendors, including our Live Chat vendor.
- Promotions: If you participate in one of our promotions, we may disclose your personal information to third parties in connection with the administration of such promotions.
- Business Transfers: We reserve the right to transfer any personal data we have about you in the event we sell or transfer all or a portion of our business or assets (including in the event of a merger, acquisition, joint venture, reorganization, divestiture, dissolution, loan sale or liquidation).
- Other Third Parties: In addition, we may disclose personal data (1) if we are required to do so by law or legal process (such as a court order or subpoena); (2) in response to requests by government agencies, such as law enforcement authorities; (3) to establish, exercise or defend our legal rights; (4) when we believe disclosure is necessary or appropriate to prevent physical or other harm or financial loss; (5) in connection with an investigation of suspected or actual illegal activity; or (6) otherwise with your consent.
Links to Third Parties and Third-Party Features
For your convenience and information, our websites may provide links to other online services, and may include third-party features such as apps, tools, widgets and plug-ins (e.g., social plug-ins from Facebook, Instagram and YouTube). When you access one of our websites containing a third-party feature, the third-party provider may obtain certain data through the use of cookies or other automated means, such as IP address, identifiers associated with your device, web browser and device characteristics, and dates and times of visits to our websites. In addition, if you are logged into your account with the third-party provider when you interact with the provider’s feature on our websites, the provider may link this data and any data you enter to your account with the provider. These online services and third-party features operate independently from us. The privacy practices of the relevant third parties, including details on the data they may collect about you, are subject to the privacy statements of these parties, which we strongly suggest you review. To the extent any linked online services or third-party features are not owned or controlled by us, we are not responsible for these third parties’ data practices.Choices and Rights
Updates and Preferences: If you would like to update your contact information, please contact us as specified in the “How To Contact Us” section below. Also, you can unsubscribe from our marketing mailing lists by selecting the “Unsubscribe” link in our emails or contacting us as specified in the “How To Contact Us” section below. We will apply your preferences going forward. Please note that you may continue to receive certain transactional messages from us.Delaware, Maryland, New Jersey, Tennessee and Virginia Rights: If you are a resident of any of the mentioned states and you use our products or services or otherwise interact with us as an individual or household capacity (and not in a commercial or employment context), you have the following rights regarding your personal data:
- Access, Portability, Correction, Deletion or Categories of Third Parties: You may request access to or portability, correction, or deletion of your personal data. To submit a request, use our Privacy Rights Request Form. If you are a Delaware or Maryland resident, you may also request a list of the categories of third parties to which we have disclosed your personal data using our Privacy Rights Request Form. We also describe how we share personal data in the Sharing of Your Personal Data section of this Notice.
- Targeted Advertising and Sale: You may opt out of the processing of your personal data for purposes of targeted advertising or the sale of your personal data. We do not sell your personal data in exchange for monetary consideration. We disclose your personal data by allowing certain third parties (such as online advertising services) to collect personal data via automated technologies on our websites for targeted advertising purposes. This disclosure may be considered a sale or processing of personal data for targeted advertising under applicable law. To submit a request to opt out of the processing of your personal data for purposes of targeted advertising or the sale of personal data, please use the Opt-Out of Targeted Advertising and Sale of Personal Data Form. You can also use the option of Global Privacy Control (“GPC”) to opt out of targeted advertising or the sale of personal data. If you would like to opt out for a different device or browser, please submit an opt-out request using the Opt-Out of Targeted Advertising and Sale of Personal Data Form or use the option of GPC using that device or browser. Please note that if you clear your cookies on a particular browser or device, you may need to resubmit your opt-out request again from that device or browser. More information is available from the GPC website.
- Appeals: You may also use our Privacy Rights Request Form to appeal our decision with respect to a request you have previously submitted
